Real World News Part 6
The current editions of Real Studio, Personal, Professional, Enterprise and Web is a confusing mix for many users because some editions have certain IDE features (think encryptions, secure sockets, container controls, etc) along with features that users don’t need/want. Real Software, starting with 2012 Release 2, will now give away Real Studio and charge á la carte for licenses depending on what sort of application you want to build (note that this does not affect debug apps).
The new licensing model makes only 4 distinctions. Desktop, Console, and Web applications. You’ll be able to build for any platform that the license covers. One additional license is required to connect to database servers. This doesn’t affect the REALSQLDatabase (SQLite) as it will be the native database available for all servers.
Here are the build types and the new/renewal prices:
Console Apps $100/$50
Desktop Apps $300/$150
Web Apps $400/$200
Database Servers $300/$150
Real announced that they will migrate existing licenses to the new plan automatically.
I was fairly shocked at this new licensing scheme. I think the existing $99 Personal license is very cheap, but this change promises to get Real Studio in the hands of more new users than ever before. I believe that most users will spend less on licensing with consultants like me probably spending a bit more (since I use all of those build types and databases).
Only time will tell how well this works for Real Software. I wish them well as it should increase the number of people who at least want to take a look at Real Studio. How well this translates into licenses will take a while to figure out. However, with the recent addition of Web Edition and the future iOS builds this model makes sense.
What are your thoughts?